WATDAWisconsin Auto and Truck Dealers Association
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Community leaders worked for several years to build a framework of support for the concept, and then in 2006 Albrecht presented the center proposal to Jack Michaels, Snap-on's chairman and chief executive officer, and Ray Pedersen, executive director of the WATDA foundation.
An interview with Vern Trecek, chairman of the board, Wisconsin Automobile and Truck Dealers Association, Madison, and owner, Trecek Chevrolet Oldsmobile, Portage; and Gary Williams, CAE, president, WATDA
The two variables capturing regulatory are referred to as MDUM (measured service) and WATDA (WATS direct assignment).