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The WSFF maintain that: "Only one in five board positions are held by women in publicly-funded sport.
The NETWORK is part of a wider programme by the WSFF to develop a talent pool and increase the number of women in senior positions in the sport sector.
Ruth Holdaway, chief executive of the WSFF, said: "We are delighted that Kate Hardcastle has agreed to become a Women's Sport NETWORK ambassador, bringing with her a wealth of experience and advice which can be shared amongst the NETWORK.
There are details on the WSFF web page and on Twitter and Facebook, and it shows that having fun, doing it with friends, and being consistent will be what makes a change.
The firm have placed a number of bets, including pounds 2,000 on England to win at 16-1, and if all five cop the WSFF will land a pounds 73,000, though Hills will also donate the stake money for any losing wagers.
"Girls as young as seven stop sports because they don't want to seem 'unfeminine'," says WSFF chief executive Sue Tibballs.
As always, the WSFF started with an evening of award-winning short films from around the world.
Sue Tibballs, Chief Executive at WSFF, said: "Even for girls who have previously enjoyed taking part in sport, this is a time when jobs, social life and exams become more important - and sport can lose out."
Separate research for the WSFF found that 90 per cent of women felt under pressure to be thin, while 25 per cent said they hated the way they looked when they did exercise.
A year ago, Jonathan Hayes was one of four finalists wing for recognition in WSFF's pitch session.
The survey by the Women's Sport and Fitness Foundation (WSFF) found 78% of women and girls would exercise more if they had access to better facilities and were given incentives.
She described the statistics from the Women's Sport and Fitness Foundation (WSFF), that more than 80per cent of women do not exercise enough, as "alarming".
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- WSFL (disambiguation)