WOM

(redirected from word of mouth)
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AcronymDefinition
WOMWord of Mouth
WOMWrit of Mandamus (court order)
WOMWheel of Mediocrity
WOMWorld of Music
WOMWombat
WOMWait on Material
WOMWake on Modem
WOMWord Object Model
WOMWake on Mouse
WOMWall of Missing (war memorial)
WOMWomen over Men
WOMWaste of Money
WOMWake-On-Modem
WOMWomen on Mission (Southern Baptist Convention)
WOMWrite-Only Memory
WOMWrite Only Memory
WOMWireless Optical Mouse
WOMWear of Materials (accelerated weathering tests)
WOMWell Oiled Machine
WOMWrite Once Memory
WOMWorld Open Market (Independent Project Analysis, Inc.)
WOMWomen of the Moose (club)
WOMWeb Object Management (IBM)
WOMWarranted Operations and Maintenance (wind energy)
WOMWorld of Minecraft (gaming)
WOMWireless Operator Mechanic (UK and Australia)
WOMWomen Over Mates
WOMWalk Off Mat (construction)
WOMWings Over Miami (aircraft museum)
WOMWrite Optional Memory
WOMWashington Overseas Mission (Washington, MO)
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References in periodicals archive ?
Overheard Word of Mouth is when an individual makes a recommendation not because of their personal experience, but because they were listening when someone they didn't know praised the product, service, brand, or company.
This paper is organized as follows: first, the researcher reviews the literature on electronic word of mouth (eWOM) and the factors affecting the effectiveness of eWOM.
There are many factors of word of mouth which are studied by many authors that consumers consider as preferred information gathering sources.
Consequently, word of mouth marketing is graining significant traction, whereby companies and brand alike are leveraging the traditional word of mouth to promote their products and services, increase their earnings and draw in customers.
In addition to his role at Zocalo Group, Paul serves on the national board of directors for the Council of the Better Business Bureau is a past president and board member of the Word of Mouth Marketing Association (WOMMA) and Vice Chairman of the Dean's Advisory Board for DePaul University's Driehaus College of Business and Kellstadt Graduate School of Business.
emblems of the racing brand and the word of mouth behind Flat racing for decades.
First, a literature review will provide the overview of the researched loyalty dimensions, including commitment, trust, involvement and word of mouth, and its relation with repurchase/repurchase intent.
Our customers so far have been mainly through word of mouth.
are review websites (73 per cent), friends and family (64 per cent), deal websites (54 per cent) and consumer forums (49 per cent), in addition to manufacturers' websites, which are used by 56 per cent of males and word of mouth with 77 per cent having bought online after a recommendation from a friend.
Another excellent source of WOM through case studies, best practices and industry education is the Word of Mouth Marketing Association al www.womma.org.
Secrets of word-of-mouth marketing; how to trigger exponential sales through runaway word of mouth, 2d ed.
Here is a book titled Word of Mouth Marketing that reveals how some of the world's most profitable companies acquire their customers through the tool of word-of-mouth.